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We provide three eCommerce packages to fit any need and
budget. Details are listed below.
- Injevity-Merchant™ Starter: Best for the do it yourself types who like to dig in. This package includes
a "Site Start" coaching session, template based web design, integrated shopping cart, paypal integration and manual
- Injevity-Merchant™ Plus: This is best for online merchants who want
to differentiate themselves from their competitors. It includes everything
in the "Starter Package" with strong additions like a blogging engine, merchant account
integration, product listing enhancement, custom web design, image services - a complete turnkey program.
- Injevity-Merchant™ Complete: This package will maximize your success. It includes everything from the "Plus Package" with
the addition of Search Engine Best Practices and a month (4 sessions) of Internet Business Coaching tailored to your
exact needs. With the right type of coaching anyone can go from average to great.
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Site Start 90 Minute Coaching Session
Congratulations, your are about to embark on your ecommerce journey into cyberspace.
In the "Site Start"
Coaching Session will will go over your vision, discuss technical hurdles,
what you would like to have us create and how you envision your success after
the site launch at completion. The goal of "Site Start"
is to form a clear goal of your expectations and how best we can deliver to
your needs. The "Site Start"
appointment will be made immediately upon your order, a questionnaire will
also be sent out to you to assist in clarifying the goals.
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Fully Automated, Feature Rich Shopping Cart Engine
With every "ez-Merchant" Package we embed a powerful shopping cart engine
into your ecommerce web site. It is seamlessly integrated into your store theme. Each integration
will provide your buyer's with the least amount of clicks possible to purchase your product.
The feature list is virtually limitless, currently listed on the Shopping Cart Solutions Page is OVER
120 FEATURES. Here are just a few:
- Unlimited number of products
- The possibility to find, create and modify static HTML pages
- send HTML emails to your clients
- Side-bar "mini-cart" viewable at all pages
- Customers can search & browse personal order history
- Password reminder for customers
- Newsletter management for multiple lists, edit/import/export of subscribers, news archive for customers
- Printable invoices
- Automated display of bestsellers
- Related products, up selling and cross selling
- Configurable search by title, description, category, SKU, price and weight
- Unlimited product options/variants/properties w/optional price modifiers
- HTML-enriched product descriptions
- Discount coupon codes and gift certificates
- Quantity discounts
- Promotional "free shipping" coupons to your customers
- Search engine & incoming traffic tracker: the cart keeps referrer data for all customers
- Pages can be indexed by all major search engines
- Stop list module allows disabling shop usage from specific IP
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PayPal Integration
Included with every "ez-Merchant" Package is PayPal Payment integration. Your shopping cart will be
capable of receiving payment from sales on your web site immediately. All that is required is that you
set up a PayPal account (account creation and 4 day verification of your checking account) and forward
us the details. We will complete the programming tasks and enable this service for you.
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eCommerce Site Installed & Tested on your PHP Web Host
Each shopping cart is installed on your custom web hosting environment. If
you currently have a PHP host we will test your site and your PHP settings for
compatibility. If you do not have a hosting provider we will recommend one based
on your store needs. Next, your complete eCommerce web site and shopping cart
will be uploaded, the web server PHP settings will be adjusted if necessary
and the complete site will be fully tested for functionality. We will additionally
customize your store emails with your company information such as name, address,
phone numbers, etc. Your store tax rate and locale will be setup in addition
to your shipping, contact and return policies. |
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MySQL Database Table Integration
Most information for your eCommerce ez-Merchant Store is stored in a MySQL database. This enables easy
retrieval and updating of client information, order history and product inventory to name a few. We
will test your MySQL database and confirm that the database software version can handle your store requirements.
If it can we will install over 50 database tables to track and manage every aspect of your store. Once these
tables have been installed, all management of the data will take place inside the shopping cart administration
pages.
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Standard Web Site Design - Choose from Several Templates
A Standard Web Site Design based on existing templates are available for all "ez-Merchant
Starter" Packages.
Upon ordering, just pick your color and theme and we will integrate your company
name and contact information into your ecommerce site. This solution is best
for new merchants that are still fine tuning their marketing message. As an
e-commerce site matures with experience and sales, a custom web site design
listed below is highly recommended. |
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Search Engine Submission
Although word or mouth can drive traffic to your web site, the web is primarily navigated by link exchanges and search
engines. To get your site started we will submit your site numerous times during the development cycle as improvements
and changes are made and one last time as we launch your web site for the first time.
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Shopping Cart Instruction Manual
Each completed "ez-Merchant" Package will receive an in depth instruction manual. This manual is a great
reference to running and operating your online store.
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Custom Web Site Design & Coaching
To maximize your exposure and set you apart from your competitors, it is mandatory
to deliver a clear message about your company and offer a unique shopping experience
to your clients. Our custom web site design service will assist you in that
goal. To begin this process your will receive a questionnaire about business
preferences, color choices, and other web sites you find appealing. You will
then participate in a web site design coaching session to further clarify your
concepts. After we have obtained the necessary information about your web site
preferences, we will create 2 separate and different design variations. These
will be the basis upon the next move. You will offer your feedback and we
will either create an entirely new variation or modify one of the two presented.
Then one last time your feedback will be collected and the final changes will
be made. Congratulations, your custom web design is complete.
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Blogging Application Installed
Blogging is an extremely popular way to communicate your ideas and opinions while at the same time generating traffic and
opinions. Your goal as an online merchant is to show your expertise in your respective field. This may be achieved by having
the most unique products online, the best service, the lowest prices etc. Blogging gives you the opportunity to talk about
what you are offering and why it is the best. We will install a fully integrated, password protected blogging engine into
your eCommerce web site. You will then be able to post your writings, create categories and manage comments that you receive.
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FAQ Application Installed
Providing the correct information to your potential and existing clients in
a timely fashion can sometimes cost the sale. In addition to the web site and
FAQ page will provide answers to questions that other clients have already had.
You will receive a FAQ Manager embedded in your ecommerce web site. Here you
will be able to add/edit categories, questions and answers as they are received.
With the FAQ Manager you will be able to respond to the latest requirements
of your client base. An ecommerce web site is a 'self service machine' that
is open 24 hours a day, the quicker you can add information the more likely
you are to increase sales.
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Product Images Web Optimized [up to 25 photos]
"Sell the Dream". Sell your product as your client wants to see it. Photographs must me clean, sharp, well lighted
capturing the best angles to promote their features. After you submit you photographs to us. We will crop,
re-touch and photo enhance as necessary to bring out the best possible look. Images elicit emotion. The more
positive your images are the more emotion you can create to motivate your buyer. Additionally, once the
images have been 'cleaned up' they will be optimized for the web to reduce their size while maintaining their
crispness. Up to 25 photographs to web site image conversion will be provided.
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Advertisement& Feature Copy [up to 25 items]
Each product you are selling must list either the features, the benefits or both. Proper spelling and grammar
are assets to selling. You must convey these concepts clearly to assist the buyer in making a decision to buy
your products. After submitting your copy for your products. We will review your write-ups and offer any improvements
or corrects if necessary. Up to 25 product listings advertisement reviews will be provided.
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Product Insertion into Shopping Cart [up to 25 items]
To ensure your site is complete during site launch we will insert your products, images, thumbnails photos, advertisement copy,
titles, pricing, taxing status, and discount information. You will then be trained in how to do this on your own.
Up to 25 product insertions will be provided.
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Merchant Account Integration
You choose to set up a Merchant Account for more convenience and better rates than the standard PayPal Account.
We will integrate the shopping cart engine into the Merchant Account API. This will enable
your purchases and payments to be sent directly to your bank after the funds clear. At this time we support numerous Merchant
Accounts.
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SSL Digital Certificate Installation
For the best security for both your customers and you, your web site should
contain a Digital Certificate to encrypt all data transferred from the browser
to the web server. Digital Certificates range in price from $60.00/year to hundreds
of dollars a year. It will depend upon the encryption level selected. We will
install your digital certificate on your web host after you have purchased it.
Often this will require restarting your web server or communicating with your
web hosts technical team. Provide us with your account details and the certificate
and it will be installed for you.
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2 Hour Merchant Store Training by Phone
To get you started and to ensure your continued success with your merchant store we will provide 2 hours of custom training
designed to bring you up to speed on using and managing your store. We have a set of over 20 criteria that you will perform,
with the steps clearly laid out for you. Training will cover things as product insertion, image optimization, discounts, coupons,
FAQ set up, Blogging, inventory control, shipping, free products, order modification and many more.
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1 Month Technical Support [up to 4 hours]
If at any time in the first 30 days from your store launch you have questions,
give us a call during normal business hours and we can set up an appointment
or help you on the spot. You will have up to 4 hours to receive additional
training, learn how to perform a new function or improve how your operate the
store.
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Search Engine Site Optimization Best Practices
Search engine optimization entails adding certain keywords to make your web
site content more search engine friendly, often with higher ranking. We will
perform general research for your keywords and optimize your site based on the
most searched keywords in your industry. We will also employ other "best practices" at
the time of launch. Please note, search engine placement is a full time business
and requires focus and daily web site tweaking. We will provide a starting place
for your web site. We will recommend and offer you choices in Search Engine
Optimization Companies (SEO's) and the various services available to you after
launch.
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Internet Business Coaching in Sales & Marketing [4 sessions]
In addition to the technical support and training provided above you will also be assigned a Personal Internet
Business Coach for 1 month. You will receive 4 phone coaching sessions (30 minutes - 1 per week) to help
assist you in Marketing and Selling your products online. A Business Coach is trained to assist you in taking action and finding
ways to increase revenue for you specific situation. A Business Coach will listen, and help you make the right choices for your
business. Every professional top performing athlete has a coach, why shouldn't you. Your coaching may be extended at the end
of the month if you wish. Rates and options are listed above.
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Site Start 90 Minute Coaching Session